Late last Friday night my wife and I decided to stay-in and watch a movie. After scrolling through all the Sky channels, we figured out that there wasn't anything worth seeing that we hadn't already seen. We browsed through our DVD collection – nothing worthwhile there too. The closet Blockbuster would have closed an hour ago. We've all heard about downloading movies so I thought I'd give it a try. The unlicensed P2P (Kazaa, Limeware) are hardly worth because of wrong cataloging, copyright laws, virus etc. and it can take a few hours for a movie to download (if you're lucky) and the iTunes store has limited titles.
So all the technology in the world could not help us get us a movie to watch. Shame.
I have heard of rental movies being delivered by post (
www.lovefilm.com) but that needs advance planning too. I am not entirely sure if someone has looked into a way of delivering movies to consumers at the last minute.
How about a "hole in the wall" movie delivery system? There is no reason why movies have to be on DVDs. The movies can be recorded in excellent quality on SD/flash cards, which can be easily dispensed from the local movie points (just as cash points).
Someone from the industry needs to convince all television manufacturers to provide a memory card slot and reader in the televisions and presto – you've got what a consumer wants. Maybe someone is already working on the idea.
Apple, Sony – are you listening?
